Watch this space for a major announcement on an APP you would be NUTS to ignore, but in the meantime, here is a quick guide to some tools and resources for Email and SMS marketing
Has an integrated suite that will allow significant growth into other areas including Live Chat etc if they run an eCommerce operation
Popular for people who actually SELL stuff via their newsletters, and it has a great Autoresponder.
I personally use Mailchimp and they have a great FREE option with few limitations. It is easy to use and costs nothing for the basic level. (And also have good support.)
This is an APP which puts Gmail on steroids, but it is a bit more about one-on0one prospecting and selling than mass marketing emails.
All three of the above providers have ‘RESOURCES’ sections where they can learn more. Additionally, there are some more resources here: http://www.subscribermail.com/learn-more/
I don’t personally use SMS marketing for obvious reasons. But two providers that I have looked at superficially for a client are:
I think that SMS is already being overtaken by in-app notifications, so...
As I said: Watch this space for a major announcement on an APP you would be NUTS to ignore.