I read some interesting
- 96% of cancer patients in a hospital claim to be in better health than the average cancer patient.
- 93% of motorists consider themselves to be safer-than-average drivers.
- 90% students see themselves as more intelligent than the average student.
- 94% of college professors said they are better-than-average teachers.
- Ironically, 92% said they are less biased than average, too.
The psychology term for this is illusory superiority. (Delusions of grandeur is the less kind way to look at it.)
I can write a long post about that. Or I can ask you to think about it.
Instead, I will ask you to do (as the author did) to:
- Imagine that you are not as smart as you think you are
- Imagine you are not as experienced as you think you are
- Imagine that people don’t care as much about you as you think they do
- Imagine that your brand is not as strong as you think it is